Job description
New Marketing Director Role Open! - On Site Opportunity
Agilus by Synergie is recruiting for a Marketing Director in the Automotive Sector in Barrie, Ontario.
Are you a strategic marketing leader ready to take full ownership of a major consumer brand in the power sports space? This is a rare opportunity to lead national marketing strategy, shape brand direction, and build high-impact campaigns across a diverse product portfolio including motorcycles, ATVs, and marine. You’ll report directly to the President and lead a high-performing marketing team, driving innovation, dealer engagement, and measurable growth across Canada.
Total rewards:
$155000.00 - $165000.00 annually
5 day On Site in Barrie, ON
Direct access to executive leadership and influence on company direction
Full ownership of national marketing strategy and execution
Opportunity to lead and mentor an established marketing team
Work on exciting, lifestyle-driven products in the power sports industry
High visibility role with strong impact on revenue and brand growth
Collaborative environment working closely with dealers and partners
Stable, well-established organization with growth potential
A typical day:
Develop and execute national marketing and advertising strategies
Lead brand positioning and alignment with global marketing direction
Manage marketing budgets, forecasts, and ROI performance tracking
Oversee promotions, sponsorships, events, and campaign execution
Drive dealer engagement and traffic through targeted marketing programs
Lead the development of sales and marketing materials across product lines
Analyze campaign performance and optimize marketing effectiveness
Mentor and lead a team of marketing professionals
You bring:
15+ years of progressive marketing leadership experience
Proven experience within the power sports / recreational vehicle industry (mandatory)
Strong background in consumer product branding and go-to-market strategy
Experience managing large marketing budgets and campaigns
Demonstrated success leading and developing high-performing teams
Expertise in both traditional and digital marketing channels
Strong stakeholder management across internal teams and external partners
Excellent communication, leadership, and strategic thinking skills
This posting is for an active opening.