TerraHR Consulting is seeking a passionate, analytical, and results-oriented Marketing Operations & CRM Coordinator to join our client's Marketing team in Toronto, Ontario. This role requires deep experience in CRM tools to manage and scale our sales pipeline infrastructure. You will be responsible for driving digital transformation and elevating marketing automation. The Marketing Operations & CRM Coordinator helps ensure our client's digital marketing, analytics, and CRM tactics are optimized and effectively positioned for various client segments.
Maintain data accuracy, integrity and segmentation across CRM systems
Track lead sources, engagement, and conversion performance
Assist the Marketing lead in optimizing lead pipelines and CRM integrations with digital marketing platforms to support sales processes
Assist the Marketing lead with paid marketing campaigns and performance analytics CRM tools to optimize data segmentation, audience management, and personalization
Ensure consistent lead tracking and proper data entry
Collaborate with Marketing team and other cross-functional teams to manage project timelines effectively, ensure timely delivery of analytics, and align marketing efforts with business goals
Work with Origination team to teach them how to use the systems to expand their book of business
Stay current with industry trends and identify new opportunities for growth
Bachelor’s degree in business, marketing, analytics, or a related field
At least 3-5 years of experience in a CRM marketing, analytics, or digital marketing role
Previous experience with Salesforce and Pipedrive is required.
Previous experience with Google Tag Manager, GA4, and paid media tagging across Google Ads
Previous experience or interest in commercial real estate is considered an asset
Previous experience with Adobe Creative Suite is considered an asset
Strong understanding of CRM and digital marketing concepts and best practices
Demonstrates a high degree of integrity, diplomacy, discretion, and confidentiality
Competitive annual salary ranging from $65,000 to $75,000, plus performance-based bonus opportunities.
Comprehensive health and dental benefits package.
RRSP Matching Program
Medical & Dental coverage
Wellness spending account
Subsidized gym and fitness membership
Compensation for this position will be determined based on a variety of factors, which may include relevant education, credentials, certifications, professional experience, skill set, level of seniority, individual performance, and organizational requirements. The salary range outlined in this posting is provided for reference only and may be adjusted as business needs evolve.
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Founded in 2023 by industry leader Ana Palomino, TerraHR Consulting brings over 15 years of recruitment and staffing expertise to redefine how organizations connect with talent. With a vision to move beyond transactional hiring practices, TerraHR focuses on uncovering transferable skills and fostering meaningful, long-term relationships between employers and job seekers. We specialize in placing professionals across architecture, engineering, corporate functions, and related sectors, delivering tailored solutions that align with both organizational needs and individual career growth. Guided by the core values of integrity, collaboration, equity, and compassion, TerraHR is committed to reshaping the recruitment landscape through innovative strategies, personalized service, and a sustainable approach to talent management.