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E-commerce Director - Pet Nutrition (Canada)

Mars

Bolton, Ontario

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    Save this job      2026-04-02

E-commerce Director - Pet Nutrition (Canada)

Mars

Bolton, Ontario
 
Salary: Information not available
 

Job Description:

*This role is based in Bolton with regular in-office collaboration expected. Flexibility is a key enabler—empowering associates to make choices that support both business outcomes and personal needs, including remote work*

The E-Commerce Director for Pet Nutrition is a member of the Canadian leadership team and is responsible for leading the One Demand E-comm organization and shaping the digital growth agenda across Pureplay partners.

This role oversees end‑to‑end business ownership for Amazon and Chewy, drives portfolio and channel pack strategy, leads retail media effectiveness, and ensures a Perfect Digital Store experience across platforms.

The Director will partner cross‑functionally to accelerate profitable growth, strengthen brand equity online, and unlock new demand opportunities in service of the ambition to win and grow share in the dynamic and fast-evolving online pet care landscape.

What are we looking for?

  • Undergraduate degree required, preferably a BA/BS in Marketing or Business Administration.  MBA or other graduate degree is an asset.
  • 10+ years of experience in E‑Commerce, Digital Marketing, Category Management, or related commercial roles within the CPG Industry.
  • Proven track record managing Amazon, Chewy, or other Pureplay businesses.
  • Strong analytical and financial acumen with experience managing customer P&L performance including forecasting, trade planning, and margin management.
  • Experience leading & developing high‑performing teams and working in a matrixed environment.
  • Knowledge of retail media platforms (Amazon Ads, Chewy Media) and digital marketing & retail media fundamentals.

What will be your key responsibilities?​

E‑Commerce Leadership & Business Ownership

  • Lead the One Demand E-Commerce team with clear strategic direction, capability building, and talent development. 
  • Own the full P&L performance for Amazon & Chewy including forecasting, planning, and growth delivery.
  • Develop and execute customer‑specific business plans aligned with overall Pet Nutrition brand and category strategies.

 

Growth Strategy & Portfolio Development

  • Define the Pureplay‑led growth agenda, identifying whitespace, emerging trends, and category opportunities.
  • Drive portfolio strategy and channel‑optimized pack development, ensuring offerings meet digital shopper needs and platform economics.
  • Partner with Marketing, R&D, Supply, and Finance to bring new innovation and channel‑specific solutions to life.

 

Retail Media Strategy & Execution

  • Lead the retail media strategy across Amazon, Chewy, and other platforms to maximize ROI and accelerate traffic & conversion.
  • Oversee the planning, activation, and optimization of retail media investments, leveraging data‑driven insights and full‑funnel measurement.
  • Collaborate with media agency & Amazon Ads teams to ensure cohesive digital activation aligned to portfolio strategy.

 

Perfect Digital Store Excellence

  • Own the Perfect Digital Store framework and deployment across online partners, ensuring excellence in content, search, ratings & reviews, availability.
  • Continuously analyze platform performance and shopper behavior to create actionable insights and optimization plans.
  • Leverage digital tools & AI capability to drive the Perfect Digital Store agenda and enhance content effectiveness.

 

Cross-Functional Collaboration & Leadership

  • Serve as the strategic connector between Sales, Marketing, Supply Chain, Finance.
  • Influence senior stakeholders on investment needs, priorities, and strategic choices rooted in data and customer insights.
  • Champion a digital‑first mindset and elevate e‑commerce acumen across the broader organization.

What can you expect from Mars?

  • Work with diverse and talented Associates, all guided by the Five Principles.
  • Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
  • Best-in-class learning and development support from day one, including access to our in-house Mars University.
  • An industry competitive salary and benefits package, including company bonus.

#LI-SL1

The base pay range for this position at commencement of employment is expected to be between the below range CAD 168,448.00 - CAD 221,088.00. Please note: This job posting is for an existing vacancy. AI is used as a supporting tool in our recruitment process.

We are committed to hiring military and Veteran spouses and encourage you to identify your connection with the MSEN when reaching out to us or applying to any of our open roles.

 

Have questions or want to learn more about us? We would love to hear from you!

gordon.kufe@effem.com

 

Whenever possible, reach out to a named contact rather than a general inbox  - it helps ensure a quicker, more personalized response. If you hit a bounce-back, let us know at

employment.Emploi@cfmws.com

 

About Mars

Mars has been proudly family owned for over 100 years. It’s this independence that gives us the gift of freedom to think in generations, not quarters, so we can invest in the long-term future of our business, our people and the planet — all guided by our enduring Principles.

We believe the world we want tomorrow starts with how we do business today. Our bold ambitions must be matched with actions today from our 140,000+ Associates in 80 countries around the world.

Some of our current initiatives are:

  • Investing $1 billion over the next several years to become sustainable in a generation.
  • Working to improve the wellbeing for families around the world
  • Leveraging and sharing our research to create a better world for pets

Every day we are one step closer to the world we want tomorrow, through our steadfast commitment to action today. We hire for all types of positions for our various sites.