Title: Manager, MarTech & Innovation
Location: Toronto, ON, 4 days in office
Employment Type: Full-Time
We are seeking a Manager, MarTech & Innovation to help advance BMO Global Asset management personalization ecosystem and marketing technology capabilities. In this role, you will contribute to shaping the roadmap and delivery of technologies and journeys that enable customer-centric, digital-first experiences while driving AI solutions to support the business. You will work at the intersection of marketing, data, and technology, collaborating with cross-functional teams to bring our digital ambitions to life through measurable impact and scalable innovation.
This is an exciting opportunity to support enterprise-level change that enhances personalization, automation, and marketing performance.
Position Responsibilities:
MarTech & Personalization Delivery
Execute initiatives outlined in the MarTech and Personalization roadmap, ensuring alignment with business objectives and measurable outcomes.
Support adoption and change management of new platforms across marketing and business teams.
Collaborate with marketing, data, and technology partners to enable personalization, automation, and experimentation.
Work with Agile teams to define, design, and launch new digital marketing functionalities that enhance omnichannel experiences.
Assist in governance, project timelines, and budget tracking to ensure operational excellence.
Collaboration & Enablement
Provide guidance to business partners on data-driven decisioning, journey orchestration, and optimization practices.
Foster collaboration across teams to ensure alignment with enterprise marketing strategy.
Promote best practices in personalization and marketing technology usage.
Innovation & Continuous Improvement
Stay informed on MarTech trends and recommend technologies that improve marketing performance and customer experience.
Explore AI-enabled personalization, segmentation, and next-best-action frameworks to drive innovation.
AI Research & Integration
Lead and support research into emerging AI technologies relevant to platform, marketing, personalization, and customer experience.
Evaluate, pilot, and integrate AI-driven solutions (e.g., generative AI, predictive analytics, segmentation frameworks) into the MarTech stack, collaborating with data science and technology teams.
Partner with enterprise AI and data science teams to identify opportunities for innovation and operational improvement.
Champion responsible AI adoption, ensuring compliance with enterprise risk frameworks and data governance standards.
Required Qualifications
Experience: 6–8 years in digital transformation or marketing technology roles, with proven success in delivering MarTech initiatives.
Hands-on experience with Contentful CMS, Adobe platforms (e.g., Adobe Experience Platform, CDP, AJO/Marketo, CJA, Target, AEM, DAM).
Familiarity with Agile methodologies and tools such as Workfront, JIRA, and Confluence.
Post-secondary degree in marketing, business, or technology.
Strong communication and collaboration skills in matrixed environments.
Preferred Qualifications
Knowledge of financial services industry, specifically asset management
Experience integrating MarTech with analytics, data, and customer journey platforms.
Exposure to AI-driven personalization and automation strategies.
Ability to connect strategy to execution across complex portfolios and technologies.
About Us
At BMO we are driven by a shared Purpose: Boldly Grow the Good in business and life. It calls on us to create lasting, positive change for our customers, our communities and our people. By working together, innovating and pushing boundaries, we transform lives and businesses, and power economic growth around the world.
As a member of the BMO team you are valued, respected and heard, and you have more ways to grow and make an impact. We strive to help you make an impact from day one – for yourself and our customers. We’ll support you with the tools and resources you need to reach new milestones, as you help our customers reach theirs. From in-depth training and coaching, to manager support and network-building opportunities, we’ll help you gain valuable experience, and broaden your skillset.
To find out more visit us at https://jobs.bmo.com/ca/en.
BMO is committed to an inclusive, equitable and accessible workplace. By learning from each other’s differences, we gain strength through our people and our perspectives. Accommodations are available on request for candidates taking part in all aspects of the selection process. To request accommodation, please contact your recruiter.
Note to Recruiters: BMO does not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to BMO, directly or indirectly, will be considered BMO property. BMO will not pay a fee for any placement resulting from the receipt of an unsolicited resume. A recruiting agency must first have a valid, written and fully executed agency agreement contract for service to submit resumes.
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BMO is a top ten North American bank that provides personal and commercial banking, global markets and investment banking services to 13 million customers and clients. Founded in 1817, we’re driven by our Purpose: Boldly Grow the Good in business and life. BMO has established itself as a destination for top talent, with an employee experience that’s built on personalized career development opportunities, a performance-driven winning culture, competitive rewards and benefits, and a deepcommitment to the health and well-being of our people.
If you’re ambitious, curious, creative, and eager to make an impact, you should consider BMO as a place to build your career.
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