Job Title: Brand Manager
Job Type: Contract (1-year)

Location: Markham, ON
Work Model: Hybrid – 1 day/week onsite

 

Our leading CPG client is seeking a passionate and enthusiastic Brand Manager. This is an exciting opportunity to join a collaborative and fast-paced team, playing a key role in driving brand growth, innovation, and consumer engagement across the Canadian market.

 

Responsibilities:

• Lead the development and execution of annual business and marketing strategies that align with long-term goals, core brand positioning, and a focus on driving innovation.
• Manage day-to-day decision-making related to approved marketing strategies and plans.
• Partner with cross-functional teams (Customer Marketing, R&D, Manufacturing, Finance, Market Research, etc.) to deliver innovative new product launches and customer marketing programs.
• Work with agencies and vendors to develop packaging and consumer communication strategies.
• Conduct business analyses to provide insights and recommendations on growth drivers, challenges, opportunities, and areas for innovation.
• Manage budgets for allocated brands, ensuring efficient resource use and alignment with approved spending.
• Collaborate with U.S. and global partners to support innovation, communication, and best practices.
• Monitor business performance (P&L, mix analysis, reporting, retail performance, competitive landscape) to recommend and implement short- and long-term initiatives that fuel growth and innovation.
• Communicate effectively with internal and external stakeholders, including global teams, customer planning, supply chain, and agency partners.

 

Qualifications:

• Bachelor’s degree in Business Administration, Marketing, Public Relations, Advertising, or a related field.
• 5–7 years of marketing or brand management experience.
• Experience in the consumer packaged goods industry is required.
• Proficiency in AC Nielsen is required.
• Strong expertise in consumer insights, innovation, brand strategy, and marketing execution.
• Strong project management skills, with the ability to lead cross-functional teams and hold stakeholders accountable for deliverables.
• Proficiency with Microsoft Office, including Excel and PowerPoint.
• Excellent communication and presentation skills with the ability to translate complex data into clear insights.

We’re an equal opportunity employer committed to increasing diversity and inclusion in today’s workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Minorities, women, LGBTQ candidates, and individuals with disabilities are encouraged to apply. If you require an accommodation, please review our accessibility policy and reach out to our accessibility officer with any questions.