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Strategic Revenue Management (SRM) Manager

Mars Inc.

Edmonton, Alberta

Strategic Revenue Management (SRM) Manager

Mars Inc.

Edmonton, Alberta
 
Salary: Information not available
 

Job Level:

Technical Leadership-T2

Job Description:

Changing the World, One Kibble at a Time

Champion Petfoods is expanding! We are excited to announce we are looking for a SRM Manager to join our rapidly growing company.

Champion Petfoods is an award-winning pet food crafter with a reputation of trust spanning 35+ years. From our humble beginnings, founded in a small town in Alberta, Canada, Champion – with its ORIJEN® and ACANA® brands – is a key player in the global premium pet food industry.

Our purpose, To Earn Pet Lover Trust Every Day so Pets Thrive for a Lifetime, provides the foundation for our highest aspirations as a company. Being a partner to the communities that surround us – and the environment that sustains us – are top priorities.

We would love to hear from you if you are passionate about personal and professional growth and see yourself as a key player contributing to our continued success as an award-winning company.

Here’s the scoop - Summary

 The SRM Manager is a commercially savvy, insights driven role that works cross functionally to create and deliver strong holistic plans in order to fuel sustainable profitable growth and is accountable to generate transformative insights as well as identify new opportunities and proposals for Champion Petfoods.

Reporting directly to the SRM Director, this role is based in our Edmonton, AB or Broomfield, CO corporate office or TN, Nashville corporate Office, and works a hybrid schedule between in office and working from a home-based office.

What a typical day looks like:

Support SRM strategy & priority initiatives design and value growth delivery in line with Champion Petfoods Demand strategy (incl. KPIs & action plans):

  • Leverage cutting edge analytics (see below) to identify value growth opportunities. With a key focus on pricing architecture.    
  • Deep focus on promotion strategy, promotion budgets and promotion efficiencies.
  • Support SRM Lead in preparing commercial scenario’s leveraging (advanced) analytics, category insights and supporting research.
  • Propose and ensure clear execution guidelines, across the SRM levers (with Sales and Marketing) to secure perfect execution.
  • Prepare monthly SRM Councils with SRM Director and key stakeholders.

Drive SRM opportunity identification for Champion Petfoods in collaboration with cross-functional teams (Finance, Sales, Marketing) and track SRM performance:

  • Build the playbook on promotion and trade promotion guidelines, with ROI and trial at the core.
  • Apply global methodology in identifying Price, PPA, Promo, Mix, TT opportunities (across ecom, KA, distributor and NHP channels).
  • Assess on a regular basis Brand/Customer/Channel performance and identify key levers and actions to improve.
  • Track competitor and leading CPG companies’ SRM strategies (including analysis/decomposition of Rev. / MAC drivers).
  • Identify areas of opportunity for Champion and create proposals on how to implement.
  • Support other functions to include SRM insights in decisions by providing upskilling and business case support:
  • Run function specific training programs in the perimeter.
  • Provide insights through performance dashboards (e.g., Cockpit if available).
  • Support Sales Teams to articulate clear sales arguments from SRM insights and plans.

What are we looking for?

  • 4 years experience in a CPG company as a data or business analyst preferred.
  • Economics background with experience in a data driven environment preferred.
  • Ability to derive insights from analyses and shape recommendations, considering objectives, business environment, and synergies/interactions across SRM levers.
  • Ability to forge strong relationships with broader commerce teams, and act as sparring partner.
  • Comfortable challenging/defining solutions when relevant.
  • Superior data & analytics skills, incl. ability to implement data collection systems and automize analysis solutions.
  • Solid business/financial acumen and value-driven mindset.
  • Core Marketing, Sales & Product understanding.

What can you expect from Champion?

  • Safety: a strong commitment to ensure all people are provided with a safe, healthy and respectful environment.
  • Earnings:
  • US: $107,000 - $161,000 USD annual salary, annual bonus eligibility, 401k with company matching.
  • Canada: $107,000 - $161,000 CAD annual salary, annual bonus eligibility, RRSP with company matching
  • Industry Competitive Benefits: Medical, dental, vision and employee assistance programs to meet your individual or family needs.
  • Continuing Education: In house & online learning & development, as well as an education assistance program.
  • Quality: a dedication to uphold the highest standards of authenticity, nutritional integrity, and food safety, to earn the trust of Pet Lovers everywhere.
  • Other Perks: Free bag of premium pet food each month.

What are you waiting for? Join the pack!

Come as you are.

We value diversity in all forms and know the power it can bring. Workplace equality allows for creative ideas to bloom, diverse points of views to be heard, and increases overall happiness. That sounds pretty good to us.

Champion is an equal opportunity employer. Regardless of your race, color, religion, sex, national origin, sexual orientation, gender identity, disability, age, veteran status, or any other creed, you are wanted here.

Skills:

Action Planning, Commercial Acumen, Costing and Budgeting, Customer and Market Analysis, Customer-Focused, Data Collection and Analysis, Data Control, Planning and Organizing, Policy and Procedures, Questions Strategically

Competencies:

Business Insight, Collaborates, Drives Results, Ensures Accountability, Financial Acumen, Manages Complexity, Optimizes Work Processes, Plans and Aligns

The base pay range for this position at commencement of employment is expected to be between the range listed above, however, base pay offered may vary depending on multiple individualized factors, including but not limited to, market location, job-related knowledge, skills, and experience. The total compensation package for this position may also include other elements, if eligible, including variable pay, medical and dental benefits, participation in 401k plan, and paid time off benefits.  Eligibility for these additional elements depend on the position offered and the employee’s work schedule (i.e., part-time schedule, store associate).  Details of participation in these benefit plans will be provided if an applicant receives an offer of employment.

 

We are committed to hiring military and Veteran spouses and encourage you to identify your connection with the MSEN when reaching out to us or applying to any of our open roles.

 

Have questions or want to learn more about us? We would love to hear from you!

 

Email: gordon.kufe@effem.com

 

About Mars Inc.

Mars has been proudly family owned for over 100 years. It’s this independence that gives us the gift of freedom to think in generations, not quarters, so we can invest in the long-term future of our business, our people and the planet — all guided by our enduring Principles.

We believe the world we want tomorrow starts with how we do business today. Our bold ambitions must be matched with actions today from our 140,000+ Associates in 80 countries around the world.

Some of our current initiatives are:

  • Investing $1 billion over the next several years to become sustainable in a generation.
  • Working to improve the wellbeing for families around the world
  • Leveraging and sharing our research to create a better world for pets

Every day we are one step closer to the world we want tomorrow, through our steadfast commitment to action today. We hire for all types of positions for our various sites.